Description

Real estate CRM software

Since the client is the most important participant of any property deal, maintaining strong relationships with clients is the number one priority for real estate agents and property managers. You can use customer relationship management software both as a communication tool and a marketing tool for your business. CRM software helps agents and managers handle client relationships.

Core features of real estate CRM software include:

• Managing contact data ‒ Using a CRM, you can store important contact information such as names, phone numbers, home addresses, and email addresses in one place. You can also track, edit, search, and cross-reference this data across fields.
• Handling purchase and sales information ‒ With a CRM, you can easily keep track of your clients’ purchases, sales, and preferences. You can leverage this information to discover trends in your local market.
• Lead generation ‒ CRM software provides information about housing inventory, referrals, and prospective sales and purchases. Real estate professionals can use this data to run lead generation programs.
• Contract and transaction management ‒ CRM solutions let you upload contracts and share access to them with individuals who are party to transactions. In addition, they let you manage deadlines for transactions.
• Follow-up system ‒ The client database in a CRM offers ample opportunities. Once you log into your CRM, you can see all of your clients and how they prefer to be contacted: by phone, email, or on social media. This way you can direct your follow-up efforts in the right direction.

Product Details